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Kickstarter联合硬件服务商推出Hardware Studio计划

国际资讯基于互联网平台的金融业务

Kickstarter联合硬件服务商推出Hardware Studio计划

美国创意众筹平台Kickstarter日前宣布,公司将联合电子元件经销商Avnet和硬件众筹平台 Dragon Innovation共同推出Hardware Studio计划,旨在为初创企业提供项目管理、制造和硬件相关服务支持,帮助缺乏量产制造经验的众筹初创企业顺利按时完成交付。该计划预计将于今年9月正式上线。

自去年以来,Kickstarter平台上出现了多起众筹事故。去年4月,Coolest在Kickstarter上完成了总额超过1300万美元的融资,用以生产泠却器Cooler,然而,该公司却迟迟无法为投资人出货,引起了社会的广泛关注。类似于Coolest这种,由于缺乏相关制造经验,而无法按时或者按承诺交付众筹产品的事件时有发生,对平台的发展造成了巨大的影响。因此,Kickstarter决定通过Hardware Studio计划,彻底改善这一不利局面。

近日,来自Kickstarter、Avnet和Dragon Innovation三家公司的代表在接受采访时一致表示,他们在各自领域的专业程度无疑是Hardware Studio计划成功实施的强有力保障。

avnet安富利集团,财富500强公司,是全球最大的电子元件、计算机产品和嵌入技术分销商之一,服务于全球70多个国家的客户。

Dragon Innovation是一家专注硬件的平台,早年间一直致力于提供制造咨询服务。自2014年以来,该平台正式转型成为硬件众筹平台。

Kickstarter联合创始人兼首席执行官Yancey Strickler表示,该计划的概念是通过与Avnet和Dragon Innovation的合作,帮助初创厂商和个人对产品提前进行制造计划,从众筹支持者角度为其预估风险,保障每一个投资人的权益。为产品创造者提供对行业的深入洞察和专业知识,帮助将产品概念顺利从原型机转化为可量化生产的产品。

Yancey Strickler进一步解释了Hardware Studio计划的具体细节。他表示,该计划将主要围绕一个全新的社区网站展开,来自Kickstarter、Avnet和Dragon Innovation的工作人员以及其他行业专家将定期在社区举办在线研讨会,为硬件项目创业者提供产品开发、故障咨询等任何有关产品方面的服务。

此外,针对部分高端硬件项目创业者,Hardware Studio还开启了特殊服务计划,Avnet和Dragon Innovation将为他们提供产品原型设计和制造等定制服务。

创业者可以直接登录Kickstarter的社区网站,进行项目申请,获取来自其他工程师对产品的建议,同时还可以对产品的开发成本进行评估。

数据显示,迄今为止,Kickstarter平台上的科技制造类项目众筹总额已经超过10亿美元,在这个过程中,多数创业者均得到了来自Avnet和Dragon Innovation的指导。

Avnet首席执行官William Amelio表示,近年来,科学技术的进步催生了无数创意类项目,不但满足了人们个人的猎奇需求,也促进了社会科技的进步。然而,Avnet也意识到了将这些创新项目推向市场并不是一件简单的工作,公司将与Kickstarter和Dragon Innovation一起,利用所掌握的资源以及自身的专业知识,帮助创业者将创新想法变成现实。

自2009年成立以来,Kickstarter吸引投资人数超过1280万,融资总额达30亿美元,达成了超过12万个众筹项目。

Kickstarter has joined with Avnet and Dragon Innovation to support hardware creators on its crowdfunding platform.

Under the initiative, Brooklyn, N.Y.-based Kickstarter will help prepare creators for manufacturing before they launch crowdfunding campaigns.

Together, the companies are introducing Hardware Studio, an initiative that will offer resources and support for hardware creators as they design their products and develop manufacturing plans.

Creators will benefit from the expertise of Dragon Innovation, a hardware manufacturer, and Avnet, a global tech distributor.

“At Kickstarter, our mission is to help bring creative projects to life,” said Yancey Strickler, the company’s cofounder and chief executive, in a statement. “We’ve found that for hardware creators, lots of planning before a Kickstarter launch can make a big difference when it’s time for manufacturing. Through this collaboration with Avnet and Dragon, many more independent creators will be able to get some help as they work to make their ideas real.”

Hardware Studio Toolkit will be a new community site where anyone with an idea for a hardware project can learn from Dragon and Avnet engineers, Kickstarter staff, experienced creators, and industry experts. The site will host a series of tutorials and live webinars and will offer powerful tools to help creators get ready for production.

And Hardware Studio Connection will connect creators of more advanced projects with Avnet and Dragon, which can provide design, prototyping, and manufacturing services.

Creators will receive strategic advice and feedback from Dragon and Avnet engineers, discounts on components and services, and access to Dragon’s Product Planner tool, which helps hardware builders select parts and develop cost estimates. Creators can apply for this program through a simple application, and participating projects may be highlighted on Kickstarter.

Technology and design projects have raised more than $1 billion on Kickstarter to date, and Dragon and Avnet have guided dozens of Kickstarter creators through the manufacturing process.

“The democratization of design is driving increasingly more technology-based creativity and solutions, from personal needs and industrial applications to significant societal issues,” said Avnet CEO William Amelio, in a statement. “However, bringing those innovations to market is not a simple task. Together with Kickstarter and Dragon Innovation, this initiative will provide creators with the tools, expertise, advice, and resources required to make their inventions a reality. This collaboration is uniquely structured to guide today’s ideas into tomorrow’s technology.”

Since Kickstarter’s launch in 2009, 12.8 million people have pledged over $3 billion on its platform, funding more than 124,000 creative projects. Kickstarter has 130 employees.


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