TradingView是一家面向金融市场的社交网络和数据分析工具开发商，受加密货币和股票市场繁荣的影响，这家公司获得了数千万美元的新融资。据悉，这家纽约公司刚刚获得了由Insight Venture Partners领投的3700万美元融资。
对于Insight Venture Partners的副总裁Paul Szurek来说，TradingView的投资建立在消费者对业余投机交易的广泛兴趣之上。Szurek表示，RobinHood、Bux和eToro是最终转向更复杂工具的新投资者的门户，而TradingView往往是他们进入市场投资的下一步。
TradingView的投资者还包括DRW Venture Capital和Jump Capital。该公司是2013年Techstars Chicago的毕业生，并接受了Irish Angels、Techstars、iTech Capital和未公开天使投资人的种子投资。
“TradingView是为非专业交易者而设计的，但其易于获取的交易工具和强大而直观的图表功能吸引了机构投资者的关注，”DRW Venture Capital主管Kimberly Trautmann在一份声明中表示，“作为一名投资者，我们对TradingView已经触及的行业广泛度以及其快速的增长感到非常兴奋。作为一个机构层面的自营交易公司，我们期待着利用该平台，并为其进一步发展做出贡献。”
Fueled by last year’s greed-inducing visions of a cryptocurrency boom and a stock market largely untethered from classical economics, TradingView, a developer of social networking and data analysis tools for financial markets, has raised millions in new venture funding.
The New York-based company just scored $37 million in funding led by the growth-stage investment firm Insight Venture Partners .
There are three payment plans beginning at $15, with a mid-tier at $30 and a high-end $60 per-month premium option.
The company had previously boosted its growth by offering its charting software for free to partner websites like SeekingAlpha, Bitfinex and the Nasdaq. That strategy helped it grow to 8 million monthly active users with around 61 percent coming from direct traffic as of March of this year.
These days the company derives nearly 75 percent of its revenue from those monthly subscription plans to individual traders. TradingView’s executives think the company still has an opportunity to expand its footprint among those retail investors, but it’s also planning to make a push to serve more institutional clients with its toolkit.
For the past seven years the company has enjoyed consistent growth, according to TradingView co-founder and chief operations officer, Stan Bokov.
For Paul Szurek, a vice-president at Insight Venture Partners, the investment in TradingView is building off of broad consumer interest in amateur speculative trading. Looking at RobinHood, Bux and eToro as gateways for new investors who eventually move on to more sophisticated tools, Szurek said that TradingView was often their next step into market investing.
“The rise of cryptocurrencies… and trading those assets… has flywheeled into a broader interest in investing across asset classes,” Szurek said.
While TradingView was never crypto-focused, according to Bokov, the company was supportive from the beginning and it’s been a boon to the broader business. “They came for crypto. They stayed for the other stuff,” Bokov said.
And crypto might just be the gateway drug for younger speculative traders to start investing in financial markets more broadly, according to Szurek. “October to January, during the real core of the crypto boom here, there were a lot of users coming in starting out researching that asset class broadly. Eighty percent move on to research other asset classes,” he said. “As TradingView kind of pushed through the [first quarter], trends in growth really diverged from what we were seeing in purely crypto-focused business and that’s a testament to users leveraging this one-stop-shop component of the platform.”
Additional investors in the new TradingView include DRW Venture Capital and Jump Capital. The company was a graduate of the 2013 Techstars Chicago batch and was seeded by Irish Angels, Techstars, iTech Capital and undisclosed angel investors.
“TradingView was built for non-professional traders, but its accessible trading tools and powerful-yet-intuitive charting capabilities have attracted the attention of institutional investors,” said Kimberly Trautmann, head of DRW Venture Capital, in a statement. “As an investor, we are excited about the diverse cross section of the industry that TradingView has reached and its rapid growth. As a proprietary trading firm on an institutional level, we’re looking forward to leveraging the platform and contributing to its further development.”