实时开支追踪平台Divvy公司获3500万美元融资 - 互联网金融门户 未央网

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实时开支追踪平台Divvy公司获3500万美元融资

近日,开支追踪软件初创公司Divvy宣布获得由纽约私募股权和风险投资公司 Insight Venture Partners主投的3500万美元B轮融资。其他投资者包括犹他州的Pelion Ventures,以及天使投资人——两家历史悠久的犹他州科技公司的首席执行官Domo和Pluralsigh。

本轮融资过后,这个总部位于犹他州Lehi的创业公司筹集的资金总额已经达到了5700万美元。

鉴于Divvy在六个月前推出了第一款测试产品,因此新注入的资金非常值得注意。在犹他州的初创公司中,能够在创立不久就筹集这么多资金并不多见。对比之下,另一家位于Lehi的B2B创业公司Podium在经营了大约三年后才筹集了3200万美元的资金。

Divvy从另一款软件Venmo获得灵感创建了这一开支追踪平台,员工可以向老板发送支出请求,并实时通过app或pc客户端获得批准。如此一来,就无需员工在月底提交费用使用账目。Divvy与Wex银行合作发行Divvy联名的万事达卡,并且通过削减交易的中介费来盈利。

与传统的B轮融资方式不同,Divvy在募集了1050万美元两个月以后,在募资700万美元6个月后,才准备在最近进行B轮融资。Divvy联合创始人兼首席执行官Blake Murray在接受采访时表示,早在推出产品之前,Divvy过去几个月就一直与Insight保持有联系。而Insight也刚刚完成了一笔63亿美元的基金融资,拥有大量可投资现金。

目前,已经有700多家公司在Divvy注册成为其客户。但是,Divvy是免费使用的,因此对公司持久力的真正考验将是客户对Divvy的粘性到底有多大。Murray表示,在Divvy公开发布大约六个月内,只有不到1%的客户停止使用其产品。

Murray还表示,该公司计划利用新一轮融资,在加利福尼亚建立一个除犹他州以外第一个区域销售团队,与此同时还会扩张其产品、营销和工程团队。Murray表示,Divvy目前每月花费大约6万美元用于营销,可以肯定的是,这个预算在会在未来几个月还会增加。

Divvy目前拥有70多名全职员工。

Expense software startup Divvy today announced that it has raised a $35 million round led by New York-based private equity and venture capital firm Insight Venture Partners. That brings the total amount of funding raised for the Lehi, Utah-based startup to $57 million.

The fresh injection of capital is notable given that Divvy launched its first product out of beta just six months ago. There aren’t many startups in Utah that have raised this amount of money so soon after launching. For reference, Podium, another Lehi-based B2B startup, raised a $32 million round after being in business for about three years.

Taking some cues from Venmo, Divvy has created an expense platform that allows employees to send a spending request to their boss and receive approval in real time via a mobile app or desktop platform. That eliminates the need for employees to submit an expense report at the end of the month. Divvy partners with Wex Bank to issue Divvy-branded  Mastercards and makes money by taking a cut of the interchange fee generated after a transaction.

Divvy is calling its latest fundraise a series B round, but it comes two months after the company raised $10.5 million and six months after a $7 million raise, so it’s not following traditional series B timing. Divvy cofounder and CEO Blake Murray said in a phone interview with VentureBeat that Divvy has been in contact with Insight for the last several months, before even launching its product. Insight came to the table with plenty of cash to invest, having just closed a $6.3 billion fund.

“[Insight] has a lot of success in building hypergrowth companies, and we just feel like they can help us get there,” Murray said.

“We are thrilled to partner with Divvy to transform corporate expense tracking from a reactive to proactive process,” Insight Venture Partners’ Jeff Lieberman said in a press release.

Currently, Divvy has more than 700 companies signed up as customers. However, Divvy is free to use, so the real test of the company’s staying power will be how long customers stick with it. Murray said in the roughly six months since Divvy’s been publicly available, less than 1 percent of customers have dropped out.

Murray also said that the company plans to use the new round of funding to build a regional sales team in California — its first outside of Utah — as well as adding to its product, marketing, and engineering teams. Murray told VentureBeat that Divvy is currently spending about $60,000 per month on marketing, but will certainly increase that budget in the coming months.

Other investors include Utah’s Pelion Ventures and the CEOs of two well-established Utah tech companies — Domo and Pluralsight — who came on as angel investors.

Divvy has more than 70 full-time employees.


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