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ING携金融科技平台Yolt重返英国市场

近日,ING银行集团宣布推出一款名叫Yolt的财富管理app,由此也拉开了这家荷兰银行集团重返英国市场的序幕。

Yolt本次同时推出了安卓版和iOS版。这款app没有提供ING银行本身的产品,而是允许用户将自己持有的各大银行和平台的账户、信用卡都集合在Yolt平台上。

通过Yolt,用户可以对自己的日常花销(比如Netflix和Spotify订阅费,或者水电费)进行记录和分析。这一次,ING选择的合作方分别是金融科技创企Runpath和在线转账比较平台Moneytis。

截至发稿时,已经有2500人对Yolt进行了测试,而ING方面也会持续跟踪后续反馈意见。

Yolt平台首席执行官Frank Jan Risseeuw表示,Yolt是通过ING创新实验室孵化的一个独立产品,暂时不会和ING其他产品产生联系。未来,Yolt希望通过商业合作(比如某个用户通过Yolt了解并转换了自己的能源服务商)来赚取利润。

据了解,英国将成为Yolt登陆的首个市场,同时也将成为Yolt未来的主要发展区域。除此之外,Yolt在其他国家和地区市场的测试也已经相继展开。

Dutch bank ING is making more waves in the UK market with the wider roll out of its smartphone app Yolt.

Launching today on Andorid and Apple after several months in beta which signalled the return of ING to the UK market, the lender is taking on fintech startups with the money management app.

Yolt aggregates accounts and credit cards held with other banks rather than offering its own banking products, a space already occupied by several startups in the UK.

The app offers spending insights and can, for example, analyse how much is spent on subscriptions to Netflix and Spotify or on energy bills. In a partnership with fintech company Runpath, it can also signal when it might be better to switch energy providers based on this information. A second partnership with Moneytis, a money transfer comparison site, offers users the best deal on sending money abroad.

The app has been tested by 2,500 people and recently underwent a makeover before launch. Yolt will seek further feedback from users in "open beta".

Chief executive of Yolt, Frank Jan Risseeuw, told City A.M. it doesn't foresee offering ING products in the future. It is run as a separate standalone business having sprung out of ING's innovation lab. The corporate startup envisions revenue coming from commercial partnerships in future, for example when someone switches to another energy firm via the app.

"The app is free and where we see to earn money from is in the partner ecosystem," he said.

"We've done calculations on how people switch and for sure you need a lot of volume to cover costs. First we will focus on product and then revenue. At a certain point we will break even," he said, adding that while the competition in the UK is strong - and growing - there is "plenty of appetite" for such apps.

"There will be competition but together we can create new markets," said Risseeuw.

The UK is the first location where the app will be publicly available and is a main focus for the firm. It is also beta testing it in a number of other markets as a "logical next step".


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