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日本版微信Line也要推出加密货币

据彭博社报道,被誉为日本版微信的Line有可能成为下一个进军区块链和加密货币市场的上市公司。

其实,之前Line已经推出了自己的移动支付业务,帮助用户在社交游戏中通过虚拟货币进行支付,或者购买Line平台上的其他内容。

彭博社报道说,Line正在与包括比特币交易所Upbit在内的多个潜在的合作伙伴进行接洽,具体内容主要围绕线上付费和其他产品绑定。报告称,这个目标是提高平台的用户粘性。

不过,目前Line还未对此事进行评论回应。

即时通讯行业发行加密货币已经不是什么新鲜事了。2017年9月,加拿大消息平台Kin就进行过一个总额1亿美元的ICO,并希望借此开发一个内容提供方、用户和广告商的奖励系统。而加密行业交流平台Telegram也在计划进行一次ICO,预计融资规模至少10亿美元。

而Line不一定需要进行ICO,因为这方面监管规则仍然非常模糊。不过Line仍然可以对使用其Messenger服务、进行在线付款或者使用其网络游戏的用户实行代币或区块链奖励。

Tickets please, the next crypto train is about to depart. Japan-based messaging app Line is said to be the latest public company to consider a move into the blockchain and cryptocurrencies, according to a Bloomberg report.

Unlike some of the more obscure and head-scratching moves, like the US iced tea company, there would be some merit to Line adopting a token.

The company already offers a mobile payment service — Line Pay — and one of its staple features is a virtual currency that is used in its social games and to buy content on its platform, including its vast array of (very communicative) stickers.

Bloomberg reported that Line is in discussions with a number of potential partners, including bitcoin exchange Upbit, over possible tie-ins around Line Pay and other products. The goal, the report claimed, is to make its products stickier with users.

Line did not respond to a request for comment.

There are already some examples. Kin, a Canada-based messenger that claims 15 million monthly users, held a $100 million ICO last September aimed at developing an ecosystem that rewards users, content makers and advertisers based on ‘attention.’ Telegram, which has emerged as a key platform for the crypto industry, is also planning an ICO which TechCrunch understands could surpass $1 billion.

Line wouldn’t necessarily have to conduct an ICO — the regulations are still hazy for public entities — but it could implement attention-based tokens or the blockchain to reward users for using the messenger, making payments via Line Pay or playing its games.


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