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全球旅游市场或将走入加密货币时代

近日,国际旅游公司Touriocity和Traipse宣布计划引入用户加密货币激励措施。

据了解,两家公司主营的都是全球范围的城市旅游服务。不过,他们的产品并不是传统的游览,而是希望将技术(具体表现为主要于智能手机和平板电脑)整合到游览中,为客户提供更有价值的体验。不仅如此,这些公司还为顾客提供其他体验,例如烹饪课程和其他文化的学习指导。

Touriocity位于英国伦敦,而Traipse位于美国弗吉尼亚州,这两家公司之间的合作确实听起来像是一场后勤拉锯战,办公室之间的距离很难靠步行完成,时差也是一个不可忽视的问题。在这种情况下,OST应运而生。

OST是一个区块链集成平台,为开发人员提供创建新区块链交互的机会。 通过OST这个媒介,Touriocity和Traipse可以为两个平台的游客搭建一个奖励系统。

Traipse的创始人Darren Smith表示:

“用户可以通过完成游览,以在社交媒体上分享成就和其他行为来获得应用内点数。他们可以将这些奖励兑换成市中心代币,然后用它们在当地企业购买,作为礼品赠送给朋友和家人,或者兑换美元。”

这种巧妙的营销策略,为客户提供激励措施,鼓励他们在结束每天旅行之前分享有关旅游公司的信息。它与当地企业和其他城镇的整合是向社区进行反馈的一种新方式。添加一个加密货币类型的奖励系统也会鼓励人们参与进加密货币之中,否则这些加密货币可能不会被注意到。

据了解,全球旅游产业市场总额可能高达1400多亿美元。类似这样的项目为旅游业内的公司提供了新的激励措施,开拓新的想法。从本质上讲,这可能是一个改变游戏规则的行为,不仅关乎所涉及到的Touriocity和Traipses两家公司,也涉及当地企业和使用Touriocity和Traipses的OST系统的客户。

随着已经流通的数十亿份额进入市场,这也许真正将推动旅游行业发展,也是对当地社区和企业分别可以从加密货币和旅游业的融合中受益提供了基础和保障。

International Tourism firms Touriocity and Traipse have today announced plans to introduce cryptocurrency incentives to users of their service.

Both firms offer services for tours of cities across the world. They aren’t traditional tours per say, both firms aim to integrate technology, mainly smartphones and tablets into their tours to offer customers a much more rewarding experience.

Not only that, the firms offer other experiences for customers, for example cooking classes and access to other cultural phenomena.

With Touriocity based in London and Traipse based in Virginia, a collaboration between the two firms does sound like a logistical nightmare, the distance between their offices is hardly walkable and the time difference does present some challenges, that’s where OST comes in.

OST is a platform for blockchain integration that offers developers a chance to create new blockchain interactions. OST is the medium of choice by both Touriocity and Traipse to provide a rewards system for tourists who visit local businesses that both firms have recommended to them.

The plan is for each city covered by the firms to be given its own currency that works through the OST platform. The currency will be given to tourists when they complete tasks such as ‘visit this local baker’. The coins will be transferable between cities in a bid to encourage Touriocity and Traipses customers to visit more cities.

Darren Smith, the founder of Traipse has commented on this new partnership, saying:

“Users can earn points in-app by completing tours, sharing accomplishments on social media, and other actions. They can exchange those rewards for downtown tokens which they can then use for purchases at local businesses, transfer to friends and family as gift credit, or redeem for US dollars.”

At the end of the day, this is a clever marketing tactic to offer incentives to customers to encourage them to share information about the tourism firms. It’s integration with local businesses and other towns/cities is a nice way to give something back to the community. Adding a cryptocurrency style reward system also holds the advantages of getting people into cryptocurrency that might otherwise not have bothered.

Internationally, the tourism industry is worth billions of dollars. Projects like this one offer new incentives to companies within the tourism industry to open up new ideas. Essentially, this could be a game changer, not just for the companies involved but also for the local businesses and the customers that are using Touriocity and Traipses system.

With billions already in circulation, this could really boost the tourism industry and ensure that local communities and businesses also benefit from the convergence of the cryptocurrency and the tourism industries respectively.


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