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国际资讯基于互联网平台的金融业务

印度数字支付平台PhonePe再获千万融资

据外媒消息,数字支付平台PhonePe宣布完成了一8000万的新一轮融资,投资方就是他们的母公司——电商巨头Flipkart。据悉,Flipkart公司这笔最新投资正是他们去年十月投资承诺的一部分,当时这家本土电子商务行业领导者承诺要对PhonePe投资大约5亿美元。

去年十月,Flipkart Payments已经对其支付公司注资了3870万美元。截至本轮融资之前,PhonePe已经获得了Flipkart公司总计7500万美元的注资。事实上,WhatsApp也计划在不久的将来向旗下2.5亿用户开放“统一支付接口”服务,我们可以看到,“统一支付接口”生态系统的竞争将会进一步加剧。此外,谷歌也通过旗下数字支付平台Tez进入了印度市场。目前,PhonePe公司宣布他们拥有超过7500万的安装量,该应用程序在印度也拥有最多的商户端交易。除付款之外,PhonePe还允许用户进行手机充值、DTH、数据卡、支付公用事业费用、购买黄金以及线上和线下购物等等。

As revealed in the documents filed with the Corporate Affairs Ministry, Flipkart Payments has added a capital of Rs 518 crore in its digital payment arm, PhonePe. The investment is part of the $500 million commitment Flipkart made in 2017 to invest in PhonePe.

Reportedly, Flipkart Payments has been allotted 24.5 lakh equity shares in lieu of the investment. Even in October 2016, PhonePe had received Rs 83.68 crore via allocation of 41.84 lakh shares at a premium of Rs 190 per share.

PhonePe was previously owned by FX Mart Private Ltd, and was eventually bought by Flipkart in April 2016. The digital payment app competes with the likes of Amazon Pay, Paytm, Google Tez and Mobikwik.

However, with the likes of WhatsApp also joining the digital payments industry, the funding comes in a positive light for the company. The new round of funding will really help PhonePe strengthen its position in the market.

Earlier this year, PhonePe also partnered mobile wallet company FreeCharge to allow the latter’s customers pay for transactions at PhonePe’s partner merchants.

Meanwhile, PhonePe recently had to fight for its piece of pie. When Paytm recently revealed itself as leading the market, PhonePe said that Paytm’s claims were “unidimensional and misleading”. In a blogpost, PhonePe said while Paytm “seems to be leading the market” in terms of number of transactions, the average value of such transactions is much lower at Rs 40 compared to its own ATV (average transaction value) of Rs 1,800. PhonePe clarified that data around Paytm’s ATV and Average Transactions per Customer (ATPC) was not available.


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