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差旅管理平台Rocketrip获1500万美元C轮投资

近日,总部位于美国纽约的差旅管理平台Rocketrip获1500万美元C轮投资。领投方为 Google Ventures,跟投方为Canaan Partners和Bessemer Venture Partners。 截至目前,该公司的融资总金额已经达到了3220万美元。

创立于2013年的差旅管理平台Rocketrip是一个帮助企业客户节省差旅费用的平台。该平台根据实时定价数据和公司的差旅政策来制作预算,通过将员工预订差旅节省的费用的一部分返还给这些员工,给员工一个明确的激励,鼓励员工主动给公司省钱,用奖励机制打败严苛的差旅标准。Rocketrip平台的出现让员工在支出决定上拥有更大的自主权,员工在获得奖励的同时也为他们的公司节省了大笔开支,帮助企业节省了管理费用,这是一个双赢的事情。目前该平台的客户包括通用电气、Edmunds和Twitte等。Rocketrip公告称,此轮融资将用于支持“差旅管理新型解决方案”的创新,以及打造销售团队。

If your company lets you expense the nicest hotel when you travel, why wouldn’t you?

But what if you got to split the savings with your employer by selecting a less expensive hotel?

A New York-based startup called Rocketrip believes most employees will opt to save companies money if they are incentivized to do so. It’s built an enterprise platform that rewards employees with gift cards if they go under budget on travel and transportation.

After five years of signing up business clients like Twitter and Pandora, Rocketrip  is raising $15 million in Series C funding led by GV (Google Ventures) to keep expanding. Existing investors Bessemer Venture Partners and Canaan Partners are also in the round.

Inspired by Google’s internal travel system, Rocketrip CEO Dan Ruch calls his solution a “behavioral change platform.” Employees “always optimize for self-preservation, self-interest,” and are likely to book a cheaper flight if it means a gift card at a place like Amazon, Bloomingdale’s or Home Depot, Ruch claims. He said that the average business trip booked by Rocketrip saves companies $208.

Ruch believes that Rocketrip has built a currency that motivates teams. He says some employees even gift Rocketrip points to congratulate colleagues on birthdays and promotions.

When it comes to enterprise platforms, Rocketrip is “one of those unique situations where everyone is really excited to use it,” said Canaan Partners’ Michael Gilroy, who holds a board seat.

Yet Rocketrip is not the only startup looking to help employees make money by cutting on costs. TripActions and TravelBank have also created similar businesses.

Gilroy insists that “Rocketrip was first” and that he views the others a “validation of the model.”

Rocketrip hopes to someday expand beyond travel to incentivize healthcare choices, like quitting smoking. It also thinks companies will use Rocketrip points to reward employees for community service. “Any time we can motivate an employee,” there’s an opportunity for Rocketrip, Ruch believes.

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